"It costs a lot to build bad products." Norman Augustine-"Augustine's 12th Law"
Just because the magician waves his wand and the rabbit disappears, do
not be deceived. The rabbit isn't actually gone. Just wait a bit,
it will reappear, only perhaps this time it will be pink instead of white.
This metaphor is surprisingly apt when describing the laundering of lemon vehicles.
Lemon Laundering is an illegal procedure whereby cars that have been taken
back by manufacturers under the
state lemon laws, are later resold to other consumers as quality used cars. Many states
require manufacturers and dealers to disclose to subsequent buyers of
buybacks that the vehicle has been repurchased because it was found to
have non-conformities under the state lemon law. These states require
disclosure of buyback cars, while other states require disclosure only
on certain classes of buybacks. Also, some states prohibit reselling within
the state any buyback car with a serious safety defect. In addition, the
state laws vary as to how the disclosure should be made; some states require
the title to be 'branded' - a statement placed on the registration
that the vehicle is a 'lemon buy back' - while other states require
other methods of getting the information to the consumer.
The accidental theory of the universe is pleasing to astrologists, romantics
and the weak-minded. They are satisfied to live with the strange, serendipitous
nature of everything. The average citizen doesn't need or want the
mystery. They must have a properly functioning vehicle to get back and
forth to work, take the kids to school and do the other tasks of a modern,
If Mr. and Mrs. Jones buy the car in San Francisco, and the brakes mysteriously
fail going down Telegraph Hill, following which they end their trip embedded
in the front of a flower shop, they do not want to find out later that
the same thing happened to their vehicle in Montgomery, Alabama, with
similar results. The consumer most certainly does not want to discover
that the previous owners sued the manufacturer and the vehicle was officially
declared a lemon.
We hear again and again that the previous owners were sincerely worried
that someone else might get their lemon car and be killed. Their desire
was, if the manufacturer couldn't fix it, it ought to be scrapped,
removing any chance that the vehicle might endanger the lives of others,
proving once again that the individual consumer understands personal responsibility.
Here's the sequence of actions manufacturers use to wash their dirty laundry:
- Mr. and Mrs. Jones have difficulties with their new car.
- It stalls unpredictably, sometimes in traffic or on the freeway.
- They attempt to get the dealer to repair it.
- The dealer can't fix it. They don't tell the buyer that the ECU,
the Electronic Control Unit - a Computer, is defective in design and cannot
be fixed. In collusion of the manufacturer, the dealership puts the consumer
through what we call the lemon gauntlet. The gauntlet is months and months
of delays, deception, flim flam and wasted time with no result.
- The Manufacturer is not going to 'fess up' to the non-conformity
because it might mean a recall, which may be hugely expensive.
- The manufacturer uses a variety of deceptive practices to encourage unhappy
consumers not to declare their cars as lemons, including 'giving'
the consumer appreciation certificates, to be used toward the purchase
of a new vehicle, usually for several thousand dollars, in the hopes this
extraordinary burst of 'generosity' will prevent the consumer
from demanding the manufacturer buy back its defective vehicle. If the
consumer accepts this 'gift', the manufacturer could save $10,000,
or more in many cases. Good business for the manufacturer and once again
the consumer gets screwed.
- After numerous attempts to get it repaired, Mr. and Mrs. Jones hire an
attorney. The manufacturer, after months and months of stalling, agrees
- The exchange is made at the Dealership. The owner passes over the registration
and the manufacturer passes over the refund check to the consumer.
- The manufacturer now owns a lemon. What to do? What to do? They could do
the right thing, repair it or destroy it, and sometimes they do. Or, they
could do the wrong thing. One investigation in North Carolina found that
Chrysler laundered over 1000 cars that were declared lemons and resold
them as quality used cars.
- In California the manufacturer must insure that a stamp is affixed to the
doorframe, stating that the vehicle is a lemon. Additionally, notification
must be made to Department of Motor Vehicles about the cars change of
status. This information is added to the Vehicle Registration. Even with
all these legal remedies, manufacturers still launder lemon vehicles in
The bottom line is that in the absence of these protections, the consumer
doesn't know they are buying someone else's lemon - a vehicle
bought back by the manufacturer because of multiple unresolved repair
attempts - because the dealer hasn't disclosed the information as
required by state law.
What can the consumer do? If there is any suspicion, do a CARFAX check.
This will disclose the vehicle's history with previous owners. Find
out if there have been problems similar to those currently being experienced.
And please be sensible! If you go to the dealer and find a two-year-old
vehicle with 8000 miles and it is in perfect shape, remember the rabbit.
If it looks too good to be true, it may well be.